It is predicted by Pricewaterhouse & Coopers (PwC) that the global steel demand will increase until 2025 by 3.3% per year in average and will achieve the level of 2.35 mlrd. tons. It is less that 2014 prediction by 2% and corresponds to average global growth rates in 2012–2015. The current situation in China (domination tendencies), CIS (stagnation), Europe (also stagnation), North America (more strong demand) is analyzed. Future possibilities of global competition are considered and the following ways for it are discussed: efficiency of usage of materials and equipment, flexibility of supply service, innovations and quality of products, digitalizing of information.